Putting Your DNA into Your Marketing

Putting Your DNA into Your Marketing

Small business owners are getting hood-winked into thinking that a fancy logo, or new web site, will bring people rushing through their doors.


Before you do anything, you must understand your personal strengths and limitations. Then, develop your vision, tagline and finally --- your logo.


The Happy Printers are experts at this.  And, rightly so, because we created this program and we've made many businesses happy.  Dick Olenych, the owner, has even taught it to classes before.  Just take a look at our happy logo, our tag line, Sunny our mascot and how we conduct business.  It all flows together. 


Our DNA is “happy” at Spectrum Printing, Home of The Happy Printers.


Let Spectrum Printing, The Happy Printers help you with your marketing.  If you don’t get it right on the DNA level, nothing else will be right.


We are known as the best commercial printer, but we’re also your marketing partner.  We create, everything from brochures, flyers, post cards, rack card and more, to our high-quality printer standards and delivered to your doorstep. 


But if your message is wrong, it doesn’t matter how pretty the piece is, it will not be successful.  Your marketing DNA must be in every printed and digital piece that you have.


If your company is located in Virginia Beach, Norfolk, Portsmouth, Chesapeake, Suffolk, Williamsburg, or Southern Virginia or Northeast North Carolina and you need marketing support let The Happy Printers work with you to get your marketing DNA right.  The Happy Printers will be happy to help. Just ask us!


The Happy Printers was voted the BEST of the best commercial printer in Hampton Roads for 2011, the best printer in 2012, the best flier printer in 2013, the best calendar printer in 2014, the best newsletter printer in 2015, the best brochure printer in 2016 and once again the best of the best commercial printer in 2017.  That’s right, for seven years the Happy Printers are the best printers because we deliver what our customers want.  And, we’re here to make you happy.







The Happy Printers is a commercial printer dedicated to getting every small business owner’s DNA right.  We offer many printing and marketing services for clients in Virginia Missouri, New York, Massachusetts, Ohio, West Virginia, Pennsylvania.  And, don’t forget “We beat Vista” for, newsletter, catalogs, brochures, NCR forms, postcards and more!


Contact us at:


757 473.9977