Using Sound Bites in Your Marketing Strategy

Using Sound Bites in Your Marketing Strategy

Sound bites are those little gems that you and your staff say every day that promote your business and brand.  The Happy Printers know sound bites because they are part of our culture like “We’re here to make you happy,” or “Good marketing doesn’t happen by chance.”


Remember sound bites are not your tagline, but they are derived from your vision statement, tagline, brand and even your mascot.  They are meant to be a focal point of conversation.



At Spectrum Printing, Home of The Happy Printers we collaborate with our clients and even offer a free one-hour consultation to help understand what your marketing needs are.


Small businesses need unbiased professional advice.   That’s where Spectrum Printing, your marketing company can help.  Let us come out and listen to you.


We are your commercial printer & marketing company. Everything from your marketing strategy, to scripting and branding we understand.  Let us help you with all of your small business scripting needs.  And don’t forget we also bring your advertising to life through print.


If your company is located in Chesapeake, Virginia Beach, Newport News, Suffolk, Yorktown, or Hampton, Spectrum Printing, the home of The Happy Printers can help your small business with your sound bites.  We’ll be happy to do it.


Dick Olenych was the National Marketing Director for a multi-billion-dollar international corporation, so he knows a little bit about marketing and advertising.  And he can help your small business too.  He’s even taught marketing at the university level, was a member of the National Speakers Association, and is an internationally acclaimed author.



The Happy Printers at Spectrum Printing were voted the BEST of the best commercial printer in Hampton Roads for 2011, the best print shop in 2012, the best printer in SE Virginia for 2013, the best envelope printer in 2014, the best brochure printer in 2015, the best EDDM printer in 2016 and once again the best of the best commercial printer in 2017.  That’s right, for seven years the Happy Printers are the best printers because we deliver what our customers want – marketing, advertising and print support.




The Happy Printers is an award-winning printer and marketing company that consults with clients on their marketing and branding needs.  We also offer exceptional offset and digital printing services for clients in California, New York, Ohio, Virginia, and Pennsylvania.  And, don’t forget “We beat Vista printing” on many printed products like, brochures, postcards, note cards, booklets, catalogs and more!


Contact us at:

757 473.9977