Marketing

Do you know what the 4 P’s of marketing are?

They are Price, Product, Promotion, and Place. At Spectrum Printing and Marketing we also like to say that there’s a fifth P…Printer. Like in The Happy Printers,

That’s right if you don’t have an award winning printing company to help you with your marketing; you might as well throw all the other P’s out….PDQ.

Dick Olenych, the owner of Spectrum Printing and Marketing, is the original Happy Printer would argue that place can also mean placement. Marketing is changing and evolving in this digital age. But the basics like price, product, promotion and place(ment) need to be reviewed.

At Spectrum Printing and Marketing home of The Happy Printers we partner with our clients and even offer a free one-hour small business marketing consultation to help understand what your 4 P’s are or other marketing needs are.

Small businesses need nonbiased professional advice. That’s where Spectrum Printing marketing comes to the recuse of small businesses. Visit us when the time is right or listen to our podcast. We’re here to help…you be happy.

We are your commercial printer & marketing company. Everything from you’re your four P’s to your branding we understand. And don’t forget we also know print.

If your company is located in Yorktown, Virginia Beach, Portsmouth, Newport News, Chesapeake, or Richmond Spectrum Printing and Marketing, the home of The Happy Printers can help your small business. We’ll be happy to do it.

Dick Olenych was the National Marketing Director for a multi-billion-dollar international corporation, so he knows a little bit about marketing and advertising. He’s even taught marketing at the university level; was a member of the National Speakers Association; and is an internationally acclaimed author.

He’s helped hundreds of small businesses and he can help your small business too.

The Happy Printers was voted the BEST of the best commercial printer in SE Virginia in 2011, the best corporate printer in 2012, the best printer in Hampton Roads in2013, the best business card printer in 2014, the best direct mail printer in 2015, the best flier printer in 2016 and once again the best of the best commercial printer in 2017. And then they stopped the contest. That’s right, for seven years the Happy Printers are the best printers because we deliver what our customers want – marketing, advertising and print support.

Support@TheHappyPrinters.com

757.473.9977

ABOUT OUR PRINT SHOP
The Happy Printers is an award-winning commercial printer and marketing company that consults with clients on their marketing, branding and printing needs. We also offer that is exceptional offset and digital printing services for clients in Delaware, Michigan, West Virginia, and Ohio. And, don’t forget “We beat Vista printing” on many printed products like catalogs, brochures, note cards, scaffolding tags and more!

Contact us at:

Support@TheHappyPrinters.com

757 473.9977

Content is king. Everyone knows that’s true for the internet and your SEO, but it’s also true for all of your small business marketing. Spectrum Printing and Marketing is your small business marketing content experts.

There is no substitute for good, well-crafted content.

It is this content that will shape your messaging and elevate your marketing so that your small business stands out. Yes content is more important than ever, so why leave it to an amateur. Hire a professional like the original The Happy Printer with Spectrum Printing and Marketing. Did you know that Dick Olenych the owner off Spectrum Printing and Marketing is an internationally acclaimed author? He’s writing his fifth book and hundreds of business articles.

Dick will also have podcast for small business owners.

It’s important that your small business content is easy to understand, conversational and written by a professional, like Dick Olenych. There is no substitute for great content and there is no substitute for Spectrum Printing and Marketing, your small business marketing partner.

At Spectrum Printing and Marketing, The Happy Printers we partner with our clients and even offer a free one-hour free small business marketing session to help understand what your small business marketing needs are.

Small businesses need nonbiased professional advice. That’s where Spectrum Printing and Marketing can help. Let’s start with your company’s DNA and buid your marketing around that.

We are your commercial printer & marketing company. Everything from your marketing strategy, to content and branding we understand. And don’t forget we also know print.

If your company is located in Suffolk, Williamsburg, Newport News, Virginia Beach, Chesapeake, or Spectrum Printing and Marketing, The Happy Printers can help your small business with ALL your marketing needs. And we’ll be happy to do it.

Not only is Dick Olenych a WAS Writer, Author and Speaker, he was also the National Marketing Director for a multi-billion-dollar international corporation, so he knows a little bit about marketing and advertising. And he can help your small business too. He’s even taught marketing at the university level.

The Happy Printers was voted the BEST of the best commercial printer in Tidewater in 2011, the best printer Hampton Roads for 2012, the best brochure printer in 2013, the best letterhead printer in 2014, the best NCR form printer in 2015, the best flier printer in 2016 and once again the best of the best commercial printer in 2017. They stopped the contest in2017, But, for seven straight years the Happy Printers was the best printer in all of Southeast Virginia because we deliver what our customers want – marketing, advertising and print support.

Support@TheHappyPrinters.com

757.473.9977

ABOUT OUR PRINT SHOP
The Happy Printers is an award-winning printer and marketing company that consults with clients on their marketing and branding needs. Furthermore, we offer exceptional printing through our print portals for clients in Utah, Colorado, Kansas, Iowa, Tennessee, and Virginia. And, don’t forget “We beat Vista printing” on many printed products like, envelopes, brochures, booklets, scaffolding tags and more!

Contact us at:

Support@TheHappyPrinters.com

757 473.9977

What are scripts and why are scripts part of marketing?

Those are good questions. And Spectrum Printing, Home of The Happy Printers can answer them and any other marketing questions that you may have.

Scripts are what your sales, support administrative and technical people should be saying about your company? The are extraordinarily important in positioning your company and furthering your brand.

Imagine just for a minute if “The Happy Printers,” weren’t happy? Does that help our brand or destroy it.

It’s important that the scripts are easy, conversational and written by a professional, like Dick Olenych, the owner of Spectrum Printing. He is also an acclaimed author and writer.

At Spectrum Printing, Home of The Happy Printers, we partner with our customers and even offer a free one-hour consultation to help understand what your scripting or other marketing needs are.

Small businesses need unbiased professional advice. That’s where Spectrum Printing, your marketing company can help. Let’s collaborate on your next marketing project.

We are your commercial printer & marketing company. Everything from your marketing strategy, to scripting and branding we understand. Let us help you with all of your small business scripting needs. And don’t forget we also print.

If your company is located in Chesapeake, Virginia Beach, Newport News, Suffolk, Yorktown, or Hampton Spectrum Printing, the Home of The Happy Printers can help your small business. We’ll be happy to do it.

Spectrum Printing, The Happy Printers was voted the BEST of the best commercial printer in Hampton Roads for 2011, the best printing corporation in 2012, the best Southeast Virginia printer in 2013, the best post card printer in 2014, the best letterhead printer in 2015, the best flyer printer in 2016 and once again the best of the best commercial printer in 2017. That’s right, for seven years the Happy Printers have been the best printers because we deliver what our customers want – marketing, advertising and print support.



ABOUT OUR PRINT SHOP
The Happy Printers is an award-winning printer and marketing company that consults with clients on their marketing and branding. We also offer exceptional offset and digital printing services for clients in Kentucky, Iowa, Nebraska, Western Virginia, Pennsylvania. And, don’t forget “We beat Vista printing” on many printed products like, envelopes, rack cards, large post cards, business cards and more!

Contact us at:

Support@TheHappyPrinters.com

757 473.9977

So, you’re a small or even medium size business and your brand is all over the place. Or maybe your brand has never really materialized, and you are trying to figure out how to generate more sales.

A recognizable and memorable brand can really help. It’s a must…I must say.

You have to inject that brand, your brand, your DNA into every aspect of your company from your print materials (That’s easy we’re a great printer) to tagline, soundbites, advertising.

It’s tough developing a brand on your own and even tougher when you are too close to it. Dick Olenych has helped hundreds of small businesses position their brands and can do the same for your small business.

He’s not just another pretty printer. He is a marketing expert. And he’s even branded cattle once.

A printing company helping small business on animated videos. You bet. Sure, Spectrum Printing, The Happy Printers, is the best commercial printer in Virginia…and maybe all of North America, but we are also a marketing company that focuses on the needs of small businesses.

If you like our tagline, The Happy Printers and understand that we do NOT sell print, we sell happy, then you’ll know our brand and see how it is part of our DNA.


Spectrum Printing, The Happy Printers are your commercial printer & marketing company. Everything from your animation, brand development, taglines and advertising should bring potential clients closer…or not. Let us help you generate more visibility and leads by helping your small business with the marketing basics.

And don’t forget, we also bring your marketing alive through print.

If your company is located at the beach in Portsmouth, Chesapeake, Virginia Beach, Newport New, Yorktown, or Richmond, The Happy Printers can help your small or medium size business generate more leads with a stronger brand. We’re sure that’ll make you happy.

The Happy Printers was voted the BEST of the best commercial printer in Hampton Roads for 2011, the best poster printing company in 2012, the best flier printer in 2013, the best brochure printer in 2014, the best EDDM printer in 2015, the best direct mail printer in 2016 and once again the best of the best commercial printer in 2017. That’s right, for seven years the Spectrum Printing, The Happy Printers have been voted best printers because we deliver what our customers want – marketing, advertising and print knowledge.

Before Spectrum Printing, Dick Olenych was the National Marketing Director for a multi-billion-dollar international corporation…yeah, he knows a little bit about marketing and advertising for small businesses. He’s even taught marketing at the university level.

ABOUT OUR PRINT SHOP
The Happy Printers is an award-winning printer and marketing company that consults with clients on their marketing & advertising. We also offer exceptional offset and digital printing services for clients in Southside Virginia, Richmond, DC, Tyson Corner, Philadelphia and Baltimore, Maryland. And, don’t forget “We beat Vista” on many of printed products like, booklets, brochures, catalogs, business forms, marketing, and more!

Contact us at:

Support@TheHappyPrinters.com

757 473.9977

Putting Your DNA into Your Marketing

Small business owners are getting hood-winked into thinking that a fancy logo, or new web site, will bring people rushing through their doors.

Before you do anything, you must understand your personal strengths and limitations. Then, develop your vision, tagline and finally --- your logo.

The Happy Printers are experts at this. And, rightly so, because we created this program and we've made many businesses happy. Dick Olenych, the owner, has even taught it to classes before. Just take a look at our happy logo, our tag line, Sunny our mascot and how we conduct business. It all flows together.

Our DNA is “happy” at Spectrum Printing, Home of The Happy Printers.

Let Spectrum Printing, The Happy Printers help you with your marketing. If you don’t get it right on the DNA level, nothing else will be right.

We are known as the best commercial printer, but we’re also your marketing partner. We create, everything from brochures, flyers, post cards, rack card and more, to our high-quality printer standards and delivered to your doorstep.

But if your message is wrong, it doesn’t matter how pretty the piece is, it will not be successful. Your marketing DNA must be in every printed and digital piece that you have.

If your company is located in Virginia Beach, Norfolk, Portsmouth, Chesapeake, Suffolk, Williamsburg, or Southern Virginia or Northeast North Carolina and you need marketing support let The Happy Printers work with you to get your marketing DNA right. The Happy Printers will be happy to help. Just ask us!

The Happy Printers was voted the BEST of the best commercial printer in Hampton Roads for 2011, the best printer in 2012, the best flier printer in 2013, the best calendar printer in 2014, the best newsletter printer in 2015, the best brochure printer in 2016 and once again the best of the best commercial printer in 2017. That’s right, for seven years the Happy Printers are the best printers because we deliver what our customers want. And, we’re here to make you happy.

Support@TheHappyPrinters.com

757.473.9977

ABOUT OUR PRINT SHOP
The Happy Printers is a commercial printer dedicated to getting every small business owner’s DNA right. We offer many printing and marketing services for clients in Virginia Missouri, New York, Massachusetts, Ohio, West Virginia, Pennsylvania. And, don’t forget “We beat Vista” for, newsletter, catalogs, brochures, NCR forms, postcards and more!

Contact us at:

Support@TheHappyPrinters.com

757 473.9977

What is a business review?

Don’t worry, The Happy Printers won’t start being a business coach and talk P&L with you.

We want to look at your business from a customer’s view. What’s your brand? What do you? How are you different?

Remember if you are not becoming more memorable in your customer eyes you are being forgotten. That means your competitor is winning YOUR business and maybe even getting YOUR customers.

We also like to look at pricing to ensure it’s fair, reasonable, market driven. Plus your pricing must have enough profit for growth and expansion. Pricing is merely a sales tool.

How can a printing company help my small business with a business review? It’s simple, Dick Olenych, the original Happy Printer is a small business expert. He helps small businesses all the time.


And by the way the first hour session is free…and sometimes the second one is too. Just ask us.

Did you know that Spectrum Printing, The Happy Printers, is the best commercial printer in SE Virginia…and maybe all of North America? We are also a marketing company that focuses on the needs of small businesses.

If you like our tagline, The Happy Printers and understand that we do NOT sell print, we sell happy, then you’ll know our brand and see how it is part of our DNA.

The Happy Printers are your commercial printer & marketing company. Everything from business reviews, brand development, marketing and advertising should bring potential clients closer. Let us help you generate more visibility and leads by helping your small business with the marketing basics. And don’t forget, we also can help you with your printing needs.

If your company is located at the beach in Norfolk, Virginia Beach, Red Mill, Chesapeake, Chester, Newport News, Yorktown, or Richmond, The Happy Printers can help your small or medium size business understand your marketing needs through a business review. We’re sure that’ll make you happy.

The Happy Printers was voted the BEST of the best commercial printer in Hampton Roads for 2011, the best business card printer company in 2012, the best brochure printing company in 2013, the best EDDM print shop 2014, the best direct mail printer in 2015, the best wide format printer in 2016 and once again the best of the best commercial printer in 2017. That’s right, for seven years Spectrum Printing, your small business marketing partner has been voted the best printer because we deliver what our customers want – marketing, advertising and print knowledge.

Before Spectrum Printing, Dick Olenych was the National Marketing Director for a multi-billion-dollar international corporation…yeah, he knows a little bit about marketing and advertising. And he can help your small business too. He’s even taught marketing at the university level.

ABOUT OUR PRINT SHOP
The Happy Printers is an award-winning printer and marketing company that consults with clients on their marketing, advertising and printing needs. We also offer exceptional offset and digital printing services for clients in Eastern Virginia, Richmond, Eastern Shore, Philly and Baltimore, Delaware. And, don’t forget “We beat Vista” on many of our printed products like, booklets, brochures, large catalogs, NCR forms, and more!

Contact us at:

Support@TheHappyPrinters.com

757 473.9977

Go To Market strategies (GTM) are all about getting your product to the end user, the ultimate customer. And Spectrum Printing and Marketing, The Happy Printers knows how to GTM.

These go-to-market strategies need to be part of any business plan, but they also MUST also be part of a comprehensive marketing plan. For instance, pricing and customer engagement is a major part of any GTM strategy and both are mortared in marketing.

Spectrum Printing and Marketing, The Happy Printers always encourages their clients to be secret shoppers. It’s a great way to find out about your competition.

Go to market for a small business whether it’s opening their doors for the initial time or launching a new product / service must be successful the first time. Because most small businesses do not have the financial capital for a second try.

Partner with Spectrum Printing and Marketing, The Happy Printers and we can help you with your GTM marketing plan. We even offer a free one-hour small business marketing session to help understand your marketing requirements.

Small businesses need nonbiased professional advice. That’s where Spectrum Printing, your marketing company can help. Let us come out and listen to you.

We are premier commercial printer & marketing company in the Mid-Atlantic region. Everything from your “go to market”, strategies, to pricing and branding we understand. So, let Spectrum printing and Marketing help you with all of your small business marketing strategies. And please don’t forget we also know print.

If your company is located in Elizabeth City, Raleigh, OBX, Virginia Beach, Atlanta or Richmond then Spectrum Printing and Marketing, Home of The Happy Printers can help your small business.

Dick Olenych was the National Marketing Director for a multi-billion-dollar international corporation, so he knows a lot about marketing and advertising. He can help your small business. Read the Google reviews about his marketing knowledge He’s even taught marketing at the university level; was a member of the National Speakers Association; and is an internationally acclaimed author.


The Happy Printers was voted the BEST commercial printer in Hampton Roads for 2011, the best printer again in 2012, the best printer in SE Virginia in 2013, the best newsletter printer in 2014, the best menu printer in 2015, the best scaffolding tag printer in 2016 and once again the best of the best commercial printer in 2017. They stopped the program. But for, for seven years the Happy Printers are the best printers because we deliver what our customers want – marketing, and great print.

Support@TheHappyPrinters.com

757.473.9977

ABOUT OUR PRINT SHOP
The Happy Printers is an award-winning printer and marketing company that consults with clients on their marketing and branding needs. We also offer exceptional printing services for clients in Florida, New Jersey Kentucky, Georgia, Mississippi, West Virginia, with our print portal. And, don’t forget “We beat Vista printing” Office Depot and FedEx on many printed products like, posters, menus, NCR forms, envelopes, and more!

Contact us at:

Support@TheHappyPrinters.com

757 473.9977

What a concept. A marketing company dedicated to the small business marketing needs. That’s what Spectrum Printing and Marketing, Home of the happy Printers does. We focus our energies on your marketing needs.

Many small business owners have great ideas, but they can’t conceptualize it. They can’t put it into words or frame it. So, it never becomes a program, a brand or even just a promotion.

Let Spectrum Printing and Marketing, The Happy Printers bring your ideas to life. We’ll collaborate with you on your marketing needs and jointly create that marketing program that helps your small business gain more visibility.

Dick Olenych, the owner of Spectrum Printing is the original Happy Printer. And that is not by accident. We can help your small business. We partner with our clients and even offer a free one-hour small business marketing consultation to listen to your ideas and review your marketing.

Small businesses need nonbiased professional advice. That’s where Spectrum Printing and Marketing, your marketing company can help. We are your commercial printer & marketing company. Everything from your idea to concept to marketing programs we understand. And don’t forget we also know print.

If your company is located in Gaithersburg, Reston, Chesapeake Virginia Beach, or Richmond Spectrum Printing Marketing, The Happy Printers can help your small business. And we’ll be happy to do it.

Dick Olenych was the National Marketing Director for a multi-billion-dollar international corporation, so he knows a little bit about marketing and advertising. He’s even taught marketing at the university level; was a member of the National Speakers Association; and is an internationally acclaimed author.

Spectrum Printing and Marketing has helped hundreds of small businesses with their marketing.

The Happy Printers was voted the best of the best commercial printer in South east Virginia in 2011, the best printer again in 2012, the best post card printer in 2013, the best direct marketing printer in 2014, the best scaffolding tags printer in 2015, the best forms printer in 2016 and once again the best of the best commercial printer in Hampton Roads for 2017. And then they stopped the competition. But for seven years the Happy Printers are the best printers because we deliver what our customers want – marketing, advertising and print support.

Support@TheHappyPrinters.com

757.473.9977

ABOUT OUR PRINT SHOP
The Happy Printers is an award-winning printer and marketing company that consults with clients on their marketing, storytelling / branding. We also offer printing services through our print portals for clients in Bronx, New York City, Queens, Syracuse, Pittsburg, and Baltimore. And, don’t forget “We beat Vista printing” on many printed products like booklets, flyers, scaffolding tags, and more!

Contact us at:

Support@TheHappyPrinters.com

757 473.9977

Sure, Spectrum Printing and Marketing, The Happy Printers wants to be everything to everybody, but that’s not how to become a successful small business. Small businesses must define your market and be the best in that market space. Just let Spectrum Printing and Marketing, Home of The Happy Printers is the best of the best in Hampton Roads.

Being recognizable and memorable in your market space is the key to winning more business and ultimately more profits. Let Spectrum Printing and Marketing, The Happy Printers help you define your market and the marketing that you’ll need to compete.

At Spectrum Printing and Marketing, Home of The Happy Printers we partner with our customers and clients in a collaborative environment. We even offer a free one-hour small business marketing review to help understand what your market is and how your small business differentiates itself from the competition.

Small businesses need professional unbiased advice. That’s where Spectrum Printing, your marketing company can help. Let us come out and listen to you.

Spectrum Printing and Marketing, The Happy Printers is your best choice for commercial printing and marketing support. Everything from your market definition to marketing strategy, and branding we understand. Let Spectrum Printing and Marketing, The Happy Printers help you with all of your small business marketing needs. And don’t forget we DO know print.

If your company is located in Richmond, Chesterfield, Sterling, Virginia Beach, Portsmouth, Fairfax, Baltimore, Spectrum Printing and Marketing, Home of The Happy Printers can help your small business because we have print portals that we make you happy.

Dick Olenych the owner of Spectrum Printing and Marketing is the original happy printer and was the National Marketing Director for a multi-billion-dollar international corporation.

He knows a thing or two when it comes to marketing or printing. He can help your small business. He’s even taught marketing at the university level; was a member of the National Speakers Association; and is an internationally acclaimed author.


The Happy Printers was voted the BEST of the best commercial printer in Coastal Virginia for 2011, the best business card printer in 2012, the best printer in SE Virginia for 2013, the best commercial printer in 2014, the best newsletter printer in 2015, the best brochure printer in 2016 and once again the best of the best commercial printer in 2017. The competition ended then, but for seven continuous years the Happy Printers are the best printers because we deliver what our customers want – marketing and print support.

Support@TheHappyPrinters.com

757.473.9977

ABOUT OUR PRINT SHOP
The Happy Printers is an award-winning printer and marketing company that collaborates with clients on their marketing and printing needs. We also offer that is extraordinary printing for our customers in Ohio, Kansa, North Carolina, Florida, Texas, Maryland New York through our print portals. And, don’t forget We beat Office Depot, FedEx and Vista printing on many printed products like, newsletters, menus, business cards, carbonless forms, scaffolding tags and more!

Contact us at:

Support@TheHappyPrinters.com

757 473.9977

This is a very serious question. Do you as a small business owner understand your market? Are you marketing to the right prospects?

Spectrum Printing and Marketing, The Happy printers doesn’t fool around when it comes your marketing…unless it’s your brand.

It may sound basic, but many businesses struggle because they don’t understand their market, the customer buying criteria or their competition.

At Spectrum Printing and Marketing, The Happy Printers we partner with our small business clients and even offer a free one-hour marketing session to help understand what your small business marketing needs are.

Spectrum Printing and Marketing, The Happy Printers will work with you to uncover all of your marketing needs. Let’s collaborate on your next marketing program. And please don’t forget we also know print. It’s part of our DNA.

If your company is located in Chesterfield, Richmond, Virginia Beach, Newport News, Yorktown, Norfolk, Chesapeake, then Spectrum Printing and Marketing, The Happy Printers can help your small business.

The owner of Spectrum Printing and Marketing, The Happy Printers, Dick Olenych was the National Marketing Director for a multi-billion-dollar international corporation. He knows a lot about sales and marketing. We sure our marketing team can your small business understand your market also.

Check out his award-winning book, Joe Sails. Businesses use it to elevate their customers’ experience.

The Happy Printers was voted the BEST commercial printer in Hampton Roads in 2011, the best corporate printer in 2012, the best printer in Coastal Virginia for 2013, the best business printer in 2014, the best stationary printer in 2015, the best brochure printer in 2016 and once again the best of the best commercial printer in 2017. This competition ended that year. However, for seven uninterrupted years the Spectrum Printing and Marketing, Happy Printers were/ are the best printers because we deliver what our customers want: great marketing support; unmatched customer service and superior quality printing.

Support@TheHappyPrinters.com

757.473.9977

ABOUT OUR PRINT SHOP
Spectrum Printing and Marketing, The Happy Printers is an award-winning commercial printer and customer driven marketing company. Wet consults with clients on their marketing and branding requirements. Furthermore, we offer that unmatched quality printing services through our print portals for clients in Pittsburg, Indiana, Illinois, Virginia, Texas, and Ohio. And please remember our printing prices are incredible and they are less than Office Dept, Staples, Kinkos and Vista Printing” on many print- products such as, post card, scaffolding tags, brochures, forms, and banners. Now we have free Amazon gift cards on many of our printed products.

Contact us at:

Support@TheHappyPrinters.com

757 473.9977

Wouldn’t it be great to get paid for EVERYTHING you did? Well that’s what working with Spectrum Printing and Marketing, The Happy Printers will do for your small business. Because we know every penny counts.

We’ll work together, define your market, understand your unique benefit proposition and then roll out a plan that captures lost revenue.

Dick Olenych is the owner of Spectrum Printing and Marketing, The Happy Printers was the first happy printer. Recently he worked with a physical therapist and uncovered a huge potential to monetize preventative accident videos.

Or maybe you are giving away “free” inspections while your competitors are charging for them. You would be very surprised at how often small businesses let lost revenue drain through their companies.

At Spectrum Printing and marketing, Home of The Happy Printers we partner with our small business marketing clients to thoroughly understand their business before we discuss any marketing strategies. We even offer a free one-hour small business marketing session to understand your marketing need. Yes, we are losing revenue, but we are gain market visibility. So, the pay-off for Spectrum Printing and Marketing is worth it.

We are your preferred commercial printer & marketing company. Everything from your marketing strategy, to tagline and branding we understand. And don’t forget we also know a lot about printing.

So if your small business is located in Mclean, Tysons Corner, Towson, Virginia Beach, Chesapeake, or Norfolk, Spectrum Printing and Marketing, Home of The Happy Printers can help your small business grow. Check out our free customizable print portals.

Did you know that Dick Olenych was the National Marketing Director for a multi-billion-dollar international corporation? So he knows a little bit about marketing and of course printing. Dick has even taught marketing at the university level; was a member of the National Speakers Association; and is an internationally acclaimed author. Some companies still use his first book Joe Sails as mandatory reading for their new hires.

Dick and Spectrum Printing and Marketing has helped hundreds of small businesses and he can help your small business too.

The Happy Printers was voted the best of the BEST commercial printer in Southeastern Virginia for 2011, the best booklet printer in 2012, the best printer in Hampton Roads in 2013, the best presentation folder printer in 2014, the best of the best printer 2015, the best company printer in 2016 and once again the best of the best commercial printer in 2017. The competition end, but for seven continuous years the Happy Printers are the best printers because we deliver what our customers want – marketing, printing and above all else customer service.

Support@TheHappyPrinters.com

757.473.9977

ABOUT OUR PRINT SHOP
The Happy Printers is an exceptional printer and marketing company that collaborates with small businesses on their marketing and printing needs. We specialize in the small business market segment. We offer so offer that is outstanding printing services through our print portals for clients in Virginia, Texas, Maryland, New York, Ohio, and Pennsylvania. Look at our prices we’re cheaper than FedEx, Office Depot Staples and Vista printing. Check these prices out on these printed products, folders, banners, yard signs, postcards, business cards and more!

Contact us at:

Support@TheHappyPrinters.com

757 473.9977

Just because you can do something, doesn’t mean you should…unless of course if it’s working with Spectrum Printing and Marketing, The Happy Printers your small business marketing experts.

When you have a new product or service you need to look at how this new item may affect your brand, your message and your pricing on your existing products and services. Sometime new offering can have a negative impact on existing products and services.

So small businesses need to partner with Spectrum Printing and Marketing, The Happy Printers to research and explore placement strategies. It can be tricky offering new service and/or products. Product placement strategies is key to their success.

Small businesses owners need professional unbiased advice when it comes to their marketing. That’s when small businesses get Spectrum Printing and Marketing, The Happy Printers to help them.

We are your commercial printer print source and your marketing agency. Everything from your placement strategy, to market strategies and branding Spectrum Printing and Marketing, The Happy printers understands.

And please don’t forget we also know print. We ARE experts at printing.

If your company is located in Virginia Beach, Outer Banks, Chesapeake, Richmond, Roanoke, Suffolk, Norfolk, or Elizabeth City Spectrum Printing and Marketing, The Happy Printers can help your small business.

Dick Olenych, the original happy printer was the National Marketing Director for a multi-billion-dollar international corporation. You could say he knows a more than most marketing and branding. He’s even taught marketing at the university level; was a member of the National Speakers Association; and is an internationally acclaimed author.


The Happy Printers was voted the BEST of the best commercial printer in Hampton Roads for 2011, the best Coastal Virginia printer for 2012, the best Brochure printer in 2013, the best of the scaffolding tag printer in 2014, the best envelope printer in 2015, the best EDDM printer in Hampton Roads in 2016 and once again the best of the best commercial printer in 2017. For seven years the Happy Printers are the best printers and then they stopped the competition. We won because deliver on our promises of exception printing, world class service and small business marketing knowledge.

Support@TheHappyPrinters.com

757.473.9977

ABOUT OUR PRINT SHOP
The Happy Printers is an award-winning printer and marketing company that consults with clients on their marketing and branding. We also offer that is exceptional offset and digital printing services for clients in Eastern Shore, Delaware, New York, Bronx, and Newark. And, don’t forget our prices are better than, Office Depot, OfficeMax and Vista Printing on many printed products like, brochures, scaffolding tags, envelopes, NCR forms and more! Plus we now give away free Amazon gift cards on many print items.

Contact us at:

Support@TheHappyPrinters.com

757 473.9977

Remember that pricing is just another sales tool.

Don’t get emotional and too passionate about your price. Just let Spectrum Printing and Marketing, The Happy Printers, help your small business get your pricing right.

It is extraordinarily important that every small business adjust their prices correctly. When your price is too low there’s a chance you are leaving money on the table. And when a small business’s prices are too high, your competition is winning over your customers.

Have you ever had someone do a pricing analysis for your small business? It should be an ongoing effort for every business owner. Jus ask Spectrum Printing and Marketing, The Happy Printers to do a pricing analysis for your small business.

Spectrum Printing and Marketing, The Happy printers can help your small business create pricing strategies for success. We’ll even do “secret shopping” for your company. We understand marketing, positioning and pricing. That’s’ why small businesses turn to Spectrum Printing and Marketing, the Happy Printers for help.

Don’t let another day go by without a solid pricing strategy that supports your brand and revenue forecast.

If your company is located in Hampton, Newport News, Chesapeake, Virginia Beach, Suffolk, or Yorktown, Spectrum Printing and Marketing, The Happy Printers can help your small business.

Did you know, Dick Olenych, the owner of Spectrum Printing was the National Marketing Director for a multi-billion-dollar international corporation, so he knows a little bit about marketing and advertising. He knows business marketing and pricing strategies. Dick has even taught marketing at the university level; was a member of the National Speakers Association; and is an internationally acclaimed author. Check out his book Joe Sails.


The Happy Printers was voted the BEST of the best commercial printer in Southeastern Virginia in 2011, the best corporate printer in 2012, the best Coastal Virginia printer in 2013, the best Every Door Direct Mail printer for 2014, the best postcard printer in 2015, the best business printer in 2016 and once again the best of the best commercial printer in 2017. Then the competition ended. But for 7 years the Happy Printers are the best printers because we always deliver exceptional customer service, beautiful printing and helpful small business marketing solutions.

Support@TheHappyPrinters.com

757.473.9977

ABOUT OUR PRINT SHOP
The Happy Printers is an award-winning printer and marketing company that consults with clients on their marketing and branding. Our extraordinary printing capabilities through our customized print portals are used by customers in Texas, Missouri, Tennessee, Illinois, Northern Virginia or Connecticut. And, don’t forget, our prices are better than Vista Printing, Office Depot, FedEx on a lot of different printed material like, banners, poster, yard signs, EDDM’s and more!

Contact us at:

Support@TheHappyPrinters.com

757 473.9977